APOTHAKA's Cruelty Free and Fragrance Free Skin Care Products

Who are Apothaka?

I've always had an interest in skincare products and was fortunate to enjoy good skin for many years. However when I reached my late 30s I started to suffer breakouts which often left noticeable pigmentation. Products on the market for “acne-prone skin” were more geared to oily skin types, which really dried out my skin, compounding the problem. So I started doing research on how to manage these breakouts. I became curious about what was going into the skincare products I was buying and believed that some of these ingredients may have been exacerbating the situation.

I became interested in the effects of plant-based ingredients on the skin, as well as the impact on overall wellbeing. Initially I trialled individual carrier and essential oils, before starting to experiment with combinations of oils as my kitchen turned into an apothecary of active botanicals.

I undertook a series of courses in skin care formulation and the use of essential oils in order to cement my knowledge and ensure that I was using essential oils diligently. After several months, I was highly encouraged with the results of using these oil blends to clean, nourish and protect my skin. I increasingly focussed on blends formulated with lighter plant oils, therefore minimising the risk of causing congestion and breakouts. My skin visibly improved. I started making products for friends and family and was delighted with their feedback. Realising that my products could benefit others too, Apothaka® was born.

Natasha's Story
Apothaka® today

I'm really passionate about the use of the right ingredients in skincare products and my aim is to ensure that anyone with a desire to look after their skin is able to do so using high quality, simple but effective products. Cleverly and uniquely blended with light ingredients which won't clog pores. Improving the way your skin looks and feels, and making your skincare routine an enjoyable experience: bringing the spa experience into your home! I strongly believe that less is more and that healthy skin can be achieved with just a few simple steps. I'm committed to continuously deepening my knowledge and expertise in order to inform my product development. I recently passed my Level 4 CIBTAC award in Advanced Skin Science which has proved invaluable in understanding the impact of specific ingredients on skin health. As such my focus is on developing core products that maintain a healthy skin barrier.

My products are all handmade in micro batches at home, and I currently focus on just a few key products but each year I expand my collection with carefully chosen formulations. Skincare shouldn't be overwhelming so my aim is to keep things simple for you!

Natasha xo

Natasha Dauncey, Founder of Apothaka®

The APOTHAKA Ethos

My Promise

My products:

  • are certified by a cosmetic chemist and fully comply with EU regulations. Water based products (e.g. my SOS handcream and barrier support serum) have additionally passed microbial challenge testing (PET) in line with EU cosmetic regulations

  • have been carefully and uniquely formulated by me, no pre-made bases/ private label formulas are used giving me complete control of ingredients and formulations

  • include only ingredients that provide a clear benefit, with no unnecessary additions 

  • contain no synthetic fragrances, no mineral oil, silicones or parabens for those who wish to avoid them

  • are vegan friendly and cruelty free: not tested on animals, tested on friends, family and me!

  • are sold without fear. If there's one thing that drives me mad it's brands that sell on the basis of fear of ingredients!

  • are environmentally responsible: I do not use ingredients that are at conservation risk and my products are responsibly packaged using glass as much as possible. For outer packaging I use recycled / recyclable packaging, with the minimum amount of packaging used to ensure products reach you safely (and undamaged!). Whilst I do use some bubble wrap to protect glass products and minimise weights of parcels (for shipping), please be assured I have recycled all of this from other packaging so as not to add further to landfill!

  • are carefully packaged in UV filtered amber glass aromatherapy bottles to preserve the freshness of the ingredients and minimise oxidation of the oils

  • are handmade in micro batches with care in the UK, ensuring you get the freshest product and best ingredients possible