So what exactly is itching?

An itch, also known as pruritus, is a general sensation arising from the irritation of skin cells or nerve cells associated with the skin. Pruritus serves as an important sensory and self-protective mechanism, in the same way as other skin sensations such as touch, pain, vibration, cold and heat. However, it can cause a lot of discomfort and may even become a significant distraction. There are many causes of itching including:

  • Skin reactions to heat

  • Allergic reactions 

  • Insect bites

  • Healing around a cut or burn

  • Longer-lasting skin conditions; eczema, psoriasis etc

  • Fungal skin infections; ringworm, athlete's foot etc

  • Parasites or insects living on the skin; scabies, head lice etc

  • Hormonal changes associate with pregnancy or the menopause.

  • In rare cases more serious conditions such as thyroid, liver or kidney problems.

Preventing Itching

Prevention is always better than cure so here are some tips to try and prevent itching:

  1. Bathe with Luke warm water and try to limit your bath or shower to just 10 minutes.

  2. Always use irritant free lotions, soaps and detergents to minimise irritation.  

  3. As directed by your GP/dermatologist, apply medications before moisturising.

  4. Wear loose-fitting, cotton clothes. Wool and other rough-feeling fabrics can irritate your skin.

  5. Avoid extreme temperature changes maintaining a relatively cool, neutral humidity environment in your house. 

  6. Easier said than done but try to reduce stress in any way you can (meditation, exercise etc).

  7. Reduce inflammation within your body by making sure your diet contains:


  • Oily fish and/or other omega rich foods such as seeds

  • Fresh fruit

  • Leafy green vegetables


  • Caffeine

  • Alcohol 

  • Spicy food ​

Soothing Itching

Once itching starts here are a few tips for trying to reduce or eliminate the feeling.

  1. Apply a cold, wet cloth or ice pack to the skin that itches. Do this for about five to 10 minutes or until the itch subsides.  

  2. Take an oatmeal bath. A natural product used in many types of soaps and lotions, it can also be added to a cool bath.  

  3. Moisturise your skin with a fragrance free moisturiser. 

  4. Apply a topical anaesthetic as recommended by your GP or local chemist.

  5. Take an antihistamine if you believe the itching to be allergy based.  

  6. Apply an anti-itch cream that contains at least 1 percent hydrocortisone to inhibit inflammatory responses in the body.

  7. Apply cooling agents, such as calamine or aloe vera. You could also place these in the refrigerator to enhance the cooling effect.

  8. Stop scratching! You need to break the itch-scatch cycle so try extra hard not to scratch your skin. Keep your fingernails clean, short and smooth and try patting or tapping the skin instead of scratching if at all possible.

Our Favourite Fragrance Free Skin Care to Soothe Itching

Why not try one of our thoughtfully selected products which contain soothing ingredients such as oats, aloe vera, calendula and chickweed which are all thought to help reduce inflammation and combat itching. 

What is the itch-scratch cycle?

As with all of our products these for itch relief are part of the SKIND cruelty free and fragrance free skin care collection.